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Walgreens
New York, New York, United States
1 day ago

Description

Job Summary

The Account Executive is responsible for driving revenue by engaging with relevant brands and agencies and will prospect, develop, expand and manage assigned pharmaceutical and health and wellness related accounts to drive revenue and develop business opportunities for the Walgreens Retail Media Program. The Account Executive is responsible for direct advertiser sales, including negotiations and overseeing of partnerships at the mid-levels within the advertiser's organization, and in concert with their agency. Collaborates internally and with vendor partners to generate a medium volume of sales-related activity including presentations, RFP's, custom proposals, etc.

Job Responsibilities
  • Drives the sales cycle for WAG by building a strong pipeline of demand for Walgreens advertising solutions among a subset of both existing and new clients.
  • Understands client needs and pitches advertising and data solutions that will best serve their needs through capability overviews, demonstrations, negotiations and management of sales activities.
  • Responsible for direct advertiser sales, including negotiations and management of strategic partnerships at mid-levels within the advertiser's organization, and in concert with their agency.
  • Coordinates cross-functional teams (e.g., media planning, ops, analytics) to develop and implement marketing strategies (both onsite and offsite).
  • Reviews results of campaigns to continuously look for opportunities to serve clients better through enhanced products and capabilities.
  • Actively listens to the needs of advertisers and champions opportunities to drive growth and consideration of the Walgreens offering in the marketplace.
  • Develops leads, cold calls potential advertisers, manages existing customer relationships and closes the deal, either over the telephone or in person with the aim of maximizing sales revenues, increasing their portfolio and hitting targets.


Requirements

  • Bachelor's Degree and at least 2 years of experience in media sales OR High School/GED and at least 5 years of experience in media sales
  • Experience in Digital Media Sales
  • Deep understanding of the online advertising space with a focus on exchange and audience-based selling and the technologies that enable it
  • Relationships with relevant brand and agency teams
  • Experience with partner/channel management, business development and negotiations with executives that may be VP-levels within their organizations
  • At least 1 year of direct leadership, indirect leadership and/or cross-functional team leadership.
  • Willing to travel up to 50% of the time for business purposes (within state and out of state).

Job Information

  • Job ID: 61057153
  • Location:
    New York, New York, United States
  • Position Title: Account Executive Media Sales
  • Company Name: Walgreens
  • Job Function: Sales
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